Fashion. How to accelerate the Time to Market ?
Based in Hong Kong, Francesco Zancanaro is the Managing Director of the manufacturing company New Flame. He produces garment for retailers such as Fila, Bra N’ Things, Champion, and Boxeur.
Can you present the New Flame company ?
Francesco Zancanaro : New Flame has offices in Hong Kong, Bangladesh, and China. We own one factory located in Qingdao (China) and have strategic agreements with 20 factories in Dhaka (Bangladesh). Dhaka is now becoming our first production hub. We provide an end-to-end service to retailers and brands, from design to sampling to bulk manufacturing and logistics. We are specialized in sportwear and intimate wear (including lingerie) both for adults and children (0-12 years). Last year was a good year for New Flame : our sales grew by 15% in 2020, as many people stayed at home and practiced sports, so our customers benefitted from this. We had no cancellation neither payment deferrals last year, which was good news.
What does the online shift mean for you, as a fashion manufacturer ?Francesco Zancanaro : Turnaround in terms of approvals, whether it is size, fitting or samples is now a lot shorter compared to what is used to be.